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Published by: on 03-26-2013
Search Engine Optimization (SEO) relies on two strategies for building traffic to a website. Most people are familiar with the first strategy: Web builders identify the terms known as keywords that are most frequently used when people look for a business or service and use those terms on a website to draw traffic. Traffic that arrives via those searches is said to come organically from search engines.
The second SEO strategy involves backlinks. Backlinks are links that lead to your website from other websites. The major search engines not only rank websites using the number of visits to a website produced by organic searches. They also factor in the number of links to your website from other websites and visits to your website produced by people who navigate there by clicking a link from another site.
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Published by: on 03-18-2013
Here at LA Dezign, we audit many professional websites for search engine optimization (SEO) benefits, to ensure that we know what strategies to focus on moving forward. It�s well known that whenever you pay for a service you should do a substantial amount of research, or at least enough, to understand what you can expect from an SEO audit. This way you know whether you are overpaying or underpaying for your services and will be prepared to ask relevant questions, while minimizing the risk of getting taken advantage off. Today, we briefly discuss what to look for in an SEO audit and what questions to ask.
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Published by: on 03-12-2013
The content of your website and the way you choose to write that content anchors your website design and graphic elements. More importantly, it tells your "story" to your visitors and customers.
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Published by: on 03-05-2013
This week's New York Times included a short article about Marcus Sheridan, a man whose business (installing in-ground fiberglass pools) took a dive in the face of canceled contracts and declining business in the recent economic crisis. Faced with a failing business, Sheridan decided to take a novel approach to his website content: He began to answer his customers' questions, even the tough ones like cost and the names of his competitors.
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Published by: on 03-04-2013
We�ve all heard about the frustrations of texting on a touch screen phone or tablet. The Android based, �swiping� style keyboard app, SwiftKey, attempts to simplify this everyday process and eliminates the pain that comes with having to use your touch screen keyboard. What sets SwiftKey apart from other swiping-styled keyboard apps, is their personalized predictive engine that predicts your train of thought and will offer up a suggestion of words. Now, what�s not intriguing is the simplicity of rapid speed typing, with a fast learning curve, accompanied by interchangeable keyboard interfaces, but it is the possibility of using this app in a professional or educational setting.
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Latest Blog Posts
- Words Blog 17 - Backlinks!
- What to Expect From an SEO Audit
- Words Blog 16 - Writing for Your Website: Tips
- Words Blog 15: Answering Your Customers' Questions
- SwiftKey: A Game Changer or Just another Touch-Screen Keyboard App? Seo Resources
- What is SEO?
- Frequent SEO questions
- Optimization checklist
- Why we're good at SEO
- Web design tips Seo Case Studies
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