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Published by: jason Ciment on 10-31-2013

A review of PPC pricing strategies for agencies offering pay per click management services.

So recently I read an article here (http://econsultancy.com/us/blog/63679-ppc-agency-payment-models-percentage-of-spend?dm_i=LQI%2C1XUNF%2C9O6NB4%2C6YX1B%2C1&utm_campaign=3258987_953-daily-pulse-us-2013-10-29&utm_medium=email&utm_source=Econsultancy) that highlighted 3 methods for pricing PPC services:

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Published by: Judy Cobb on 10-29-2013

Have you looked at your website lately? Do you look at it every day or just now and then? And when you look at it, what do you see?

 

Websites get to be a lot like old friends. After awhile, they are so familiar that we see what we expect to see. We assume that what was compelling when the website went live continues to have the same competitive advantage over weeks, months and years.

 

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Published by: Ladezign.com on 10-24-2013

Current Situation: Client has a website and their email is not being managed by their hosting company. This means they are using a 3rd party email hosting company.

Problem: When someone fills out the contact form on the website, the email confirmation that is being sent to the client's email at its own domain, is not arriving. (Sorry for the convoluted English but it's a tough problem to write out). So the example is HeartworksIntervention.com wants email confirms to go to someone with an email @heartworksintervention.com and the emails are just not showing up in their POP account. To be clear, the email confirmations to the customer's email address are arriving.

Solution: Below we are presenting how this problem can be solved if you are hosting with a CPANEL based server platform. The 3 screenshots below highlight the steps taken to simply add an MX record to the hosting account which tells the server what it needs to know to send the confirmations to the client's email accounts that have the same name as the domain.

First step is to login to CPANEL and get to the DNS Zone area.

This is where you access the DNS Zone which gives you access to the MX record settings inside CPANEL

This is what you set the MX record to be for the client's domain:

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Published by: Judy Cobb on 10-22-2013

Telling the story of your business on your website provides you with several advantages.

 
1.    Your story engages people who are looking for your product or service in ways a fact-based website cannot.

2.    A website that is built around your story appeals to people with the demographic characteristics of your customers.
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Published by: Judy Cobb on 10-08-2013
What is the difference between telling your business story on your website and other fact-based approaches to website content?
 
1.  It is much easier for people to relate to, understand and remember a story because all the facts fit together and have a context. People retain much more when they read information as part of a story.
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