Published by: Jason Ciment on 02-07-2012
So you've set up a Twitter account for your business, now what? You've probably noticed that most company websites you'll visit have their Twitter widgets on prominent display, but this alone is not enough to attract and retain followers and put this platform to productive use for your online visibility. The micro-blogging capabilities of Twitter have been available since 2005, and there are still many business entities and individuals (my Los Angeles website design clients included) that are only now discovering what it can do. Utilizing social media, especially that which is free like Twitter, can be a very effective traffic-boosting tool, but you have to be aware of some basic guidelines.
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Published by: Jason Ciment on 02-06-2012
Did you know that according to National Highway Traffic Safety Administration survey 45% of teens admit to texting behind the wheel, and that an estimated 500,00 fatalities have been determined to be the results of distracted driving? While many of us try to set the example and keep our smartphones out of our hands when behind the wheel, it's easy to give into impulse traffic slows and that message alert goes off, and it's easy to see why.
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Published by: Jason Ciment on 02-01-2012
So your website's written content is now thoughtfully composed, geared towards SEO, and resizable; are we forgetting anything else? Think about how you read informational content on a website. You don't really read it, do you? You scan it for the most concrete details relevant to what you want or need. If your text is not conducive to being scanned, then you might be inadvertently feeding your bounce rates by frustrating prospective clients who are pressed for time and getting headaches from sifting through huge chunks of writing. I'll explain.
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Published by: Jason Ciment on 01-31-2012
How often have you posted content that you knew was gold, but that garnered only a handful of Likes, comments, and shares? Oftentimes, this outcome has less to do with the relevance or value of the content itself than it does when you decided to put it out there. This is why it is important to spend some time determining on what times and days of the week are the maximum numbers of users from your targeted audience going to be online.
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Published by: Jason Ciment on 01-30-2012
What precautions have you taken to ensure that your clients' personal data stays safe in the increasingly ubiquitous cloud-based world? There is no denying that cloud storage and software is great for preserving your files and superior for keeping us organized by consolidating our important items in one or two accessible places. However, with such a convenience come familiar security risks that often start with password theft, which is why we cannot highlight too many security apps and programs to ensure that your private information stays that way, especially if they can eliminate the hassle of password resets. Enter MyLok.
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