Published by: Jason Ciment on 10-11-2011
As we�ve pointed out in numerous previous Traffic Tuesdays, many of the tricks to driving more traffic to your company�s website won�t cost you a cent or take more than a few minutes of your time each week.
A great example of such a technique, that will not only get you accurately indexed by search engines but will also appeal to your visitors, is internal linking.
Internal linking, if you are not familiar with it, refers to when a link within your site is linked to another page of your site.
While internal linking might sound redundant or lacking in productive purpose, it is a practice that I implement not only with my Los Angeles website design clients but even in the sites of my own various company sites and accompanying blogs to make sure that Google is aware of, and can thus index, all of the pages on a website.
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Published by: LA Dezign.com on 10-04-2011
Adding images to your company�s website doesn�t just offer up attention-catching eye candy for your existing visitors, it can help draw new ones to your website by helping you appear more prominently in SERP�s.
Having been in the business of Los Angeles website design and SEO for over ten years, I make certain that the images incorporated into my clients� sites are not simply uploaded but optimized. A few of the tactics that I employ are quick and simple enough for you to put into practice in your own online marketing efforts next time you add images to your site.
In terms of what Google notices, images are a great showcase for your keywords.
Take care when labeling images.
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Published by: Jason Ciment on 09-27-2011
Are Web Directories Dead Yet?
In our quest to get our clients' websites indexed and prominently ranked on Google, Bing, and Yahoo, we tend to keep our efforts search engine-focused, while there exists a valuable and frequently overlooked tool that can drive the traffic your website needs: online directories.
Web Directories are sites that classify web links by placing them in appropriate categories and subcategories.
Listing your website in these directories offers cheap- or often free- and easy exposure and a few other benefits to boot.
Submitting the clients of my Los Angeles web design and SEO company to online directories is a routine part of our campaign efforts.
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Published by: Jason Ciment on 09-20-2011
Have You Yelped Lately?
It�s a shame how many business owners, namely those behind smaller enterprises, discount the impact that a Yelp listing can actually have on their online search engine campaign as well as their visibility to local audiences.
All too frequently, Yelp gets dismissed as a forum for people to post complaints about businesses. In reality, it has grown into much more of an online presence.
Much like in my earlier post about how social media sites like Facebook and Twitter are the often overlooked �low hanging fruit� of the traffic quest, Yelp presents another free and easy opportunity to bring hits to your website.
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Published by: LA Dezign.com on 09-13-2011
How many blogs and websites do you typically keep up with?
More importantly, how do you go about doing this?
Given that there are new developments, announcements, and theories every day concerning website design and search engine optimization, I need to do my homework for my clients, so I follow a ton of SEO blogs and technology news sites. However, I certainly do not have time each morning to visit each individual site and check to see which ones have new stories and which do not.
This is why I subscribe to RSS feeds, and why I submit my sites� feeds to directories and promote them to prospective clients.
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