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Traffic Tuesdays
Published by: on 08-06-2013
Any business has a body of specialized or technical knowledge. A part of that industry-and product-specific information can be valuable to your customers or clients when they make a buying decision.
These days, many people buying a major product or service search widely on the Internet for information that will help them make a good decision. A website that offers this information appears in website searches, attracts potential customers and increases the chance that the person will buy from you.
Published by: on 08-02-2013
Here are the types of link errors that are characteristically listed in your Google Webmaster account (e.g. http://www.google.com/webmaster):
- Pages you formerly had on your site which no longer exist
- Pages you formerly had which have been renamed (but the old page names may exist on other sites)
- Links (from other sites) to pages on your site which never existed but the links are incorrect or have typos
Read on to see how to get rid of them.
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Published by: on 07-30-2013
A business website should always be viewed as a work in progress. Retail businesses would not put up one display or window dressing and leave it for months or years. Your website is a similar situation. Search engines notice new content and factor that into the search engine optimization (SEO) for your website. Without fresh content, websites become stale quickly as new sites appear on the Web and your competitors update their sites.
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Published by: on 07-23-2013
A business website should always provide visitors with information that documents your business successes. Without this information, how can potential customers know the value of the products and/or services your business provides? And, more important, how can they see the benefit of doing business with you instead of all your competitors on the Web?
This information about your successes can include testimonials, descriptions of various customer solutions and case studies.
Published by: on 07-16-2013
A testimonial briefly describes someone's successful experience with your product or service. Testimonials are valuable assets on your website or blog because most people shopping for a product or service want to know that others have had a good experience doing business with you.
Here are some tips for writing testimonials that will get results.
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Latest Blog Posts
- Words Blog 33: Writing Specialized Content for Your Website
- What to Do About Google Webmaster Errors
- Words Blog 32: Keeping Your Website Current
- Words Blog 31: Case Studies for your Website
- Words Blog 30: Using Testimonials on Your Website Seo Resources
- What is SEO?
- Frequent SEO questions
- Optimization checklist
- Why we're good at SEO
- Web design tips Seo Case Studies
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