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Web Design Wednesdays
Published by: on 02-15-2012
Is your company site or blog displaying an excess of ads, or if you don't accept them does any of your content have the appearance of advertisements? This is important as too many flashy ads, or navigation tools that look like them, can not only put off visitors, it can affect the way their eyes travel across your pages and cause them to miss the content that could lead them to the product or service of yours that would meet their needs. If you look at a few of the homepages of my Los Angeles website design clients, you won't notice any flashing boxes
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Published by: on 02-01-2012
So your website's written content is now thoughtfully composed, geared towards SEO, and resizable; are we forgetting anything else? Think about how you read informational content on a website. You don't really read it, do you? You scan it for the most concrete details relevant to what you want or need. If your text is not conducive to being scanned, then you might be inadvertently feeding your bounce rates by frustrating prospective clients who are pressed for time and getting headaches from sifting through huge chunks of writing. I'll explain.
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Published by: on 01-26-2012
Do you make your website�s features adaptable to the needs of your prospective clients, or do you assume they will make the effort to adapt to you? For Los Angeles website design and business owners alike, optimizing a site for usability can be difficult when it comes to the look and feel of your vision versus what will best accommodate the full spectrum of your users.
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Published by: on 01-18-2012
Aside from "click misery," what other site navigation issues can plague users? There are numerous features and programs that served the now dwindling printed world well that are not carrying over to the Google world as smoothly, and the presence of PDF's on websites is one of them. You'll notice that no portion of my Los Angeles website design site presents you with a PDF file, and that is because my team and I are aware that if it did it would inspire lots of eye rolls, groans, and bounces. Yet, there are still quite a few websites that employ these files, often in excess.
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Published by: on 01-11-2012
Want to gauge your site's usability for first-time visitors? An easy way to do this is to put yourself in their shoes and spend a few minutes playing around with your search function. Look up various products, services, or content you offer with slight variations in spelling or search terms. How accurate are the results that come up and how many attempts did it take to pull up what you were looking for, if it came up at all? If it took several tries, you may want to assess the search capabilities you offer your prospective clients within your site or risk a significant bounce rate.
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Latest Blog Posts
- Don't Let Ads Blind Users to Your Messaging
- Scannable Text is User-Optimized Text
- Enable Resizable Text and Reduce Bounce Rates
- Prevent PDF Shock in Your Site's Navigation
- Simplify, Simplify When It Comes to Search Functions Seo Resources
- What is SEO?
- Frequent SEO questions
- Optimization checklist
- Why we're good at SEO
- Web design tips Seo Case Studies
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