Blog
Web Design Wednesdays
Published by: on 08-31-2011
OK. So It's Time to Hire a Website Designer.
Should be pretty easy.
Right?
Not exactly.
Just because there are more website design companies than $.25 cent corner lemonade stands does not mean they are qualified to do the job you need for the market you serve.
Finding an optimal website design firm takes a bit of leg work - even though there are really good ways to cut down the time.
Read the rest of this blog post
Published by: on 08-24-2011
How Safe is Your Website?
Both your website and business can sustain irreparable damage from hacking or content that was not meant to be published.
The search engine world of Google, Bing, and Yahoo moves very quickly so if there is incorrect, outdated, or mistakenly published content from your site that you want to keep from being indexed, you need to move quickly before both current and prospective customers spread negative word of mouth about your brand.
In cases like these, the Google URL Removal Tool can be especially helpful.
Read the rest of this blog post
Published by: on 07-06-2011
How Successful is Your Website at Connecting with its Audience?
When you think about the potential of a website to inspire a customer to reach out and touch you, it's critically necessary to ensure you have compelling "touch points" to enable a customer to feel that at least it will be easy to make that connection.
In our 22 Step web site design and conversion assessment process, we spend a lot of time with clients trying to uncover different ways of helping them design a website that connects with potential and prospective customers.
Essentially, any business with a presence online would agree that you want to foster connection points to your targeted customers any way you can.
Read the rest of this blog post
Published by: on 06-29-2011
Welcome to our first WebDesign Wednesday where we tackle the issues that hurt websites and drag down their performance.
Today�s issue is about �content creep�.
How often do you look at a webpage trying to find the information you need?
And how often do you fail to find it because the page just looks too busy.
We call this �content creep�.
And many websites inadvertently suffer from it.
And so do their sales and leads.
Read the rest of this blog post
Published by: on 01-11-2011
Coming up with a memorable logo and catchy slogan when doing the website design for MagMall, my business magazine subscriptions service, was a critical step to take in the visual and verbal positioning of my brand.
The explosion of online businesses has made it very difficult for any entrepreneur to make his or her messaging really pop to his or her targeted audience. The right logo with the right slogan can enable instantaneous communication and brand recognition. The most powerful examples of this kind of success are Avis (we try harder) or Amazon (earth's bookstore) but for a younger company like mine I knew I had to start building my brand with some basic and fundamental tactics.
Read the rest of this blog post
-
Latest Blog Posts
- So It's Time to Hire a Website Design Agency, Right?
- Use Google URL Removal Tool for Problematic Pages
- Put Your Business on the Map ... the Google Map, That Is
- Turn Bouncers into Pouncers with Drop Down Navigation Menus
- Logo With Targeted Branding Slogan Appeals to Magazine Subscribers (#2) - MagMall.com Seo Resources
- What is SEO?
- Frequent SEO questions
- Optimization checklist
- Why we're good at SEO
- Web design tips Seo Case Studies
- AbsoluteMed.com
- ArtisanPrecast.com
- GrandpasCoffeeCakes.com