Turn Your Web Site Into A Profit Center with "4D" by LaDezign!
Owning a web site is like having a pet. You can have a dog that lies around all day waiting for its next meal or you can have a pet that is happy and active and a real part of your life. For a web site to produce tangible. meaningful and profitable results for your business, you need to treat it like your favorite pet. You must give it a fair amount of attention, give it fresh content and let people see it and interact with it in the same way you would with your lucky labrador retriever.
We have invented a 4 step web site monetization strategy modeled after Menlo Lippowski's
4 Dimension Thinking Formulas. This is how it works:
- We work with you to define your goals.
- We then design a graphic interface (ie. web page or full blown site.
- We then deploy your site with a solid architecture and navigation flow
- Last step is to deliver results (traffic, sales and leads and statistics)
With the power of 4D thinking, we have gained a strategic excellence in TWO specific areas.
1. We can give your web site a fresh, appealing design that matches your intended customer's interests, tastes and expectations.
2. We can optimize your site to attract free search engine traffic and Web 2.0 exposure.
Getting new "targeted" visitors to your web sites is the business owner�s dream. Not just any traffic but direct targeted hungry traffic because such people turn into clients as opposed to window browsers. Search engines like Goggle, MSN and Yahoo provide unique opportunities for site owners to get listed either by paying for ads based on keywords or by �ranking� in the free natural results area of people�s search requests. The process of producing high rankings in the free search results area is called Search Engine Optimization (SEO).
Our company has a special division called the SEOTimetable which devotes itself entirely to ranking high on search engines. We have spent 12 years studying the search engines and testing our methods in order to provide our clients with reliable and efficient optimization techniques. When you engage the skunkworks of the SEOTimetable, our team of professionals will research, analyze and customize a list of keywords which potential customers in your particular industry would be searching for and then we design a campaign to get you ranked for those keywords on all the major search engines and Web 2.0 social media sites.
What a Site Optimization Company can do for you
- Create a list of keywords for you to target.
- Optimize links within your web page.
- Advise designers on placing unique content.
- Integrate robots.txt files for search engine spiders.
- Add your web site to thousands of web directories.
- Contact other web sites to promote your web site to their customers.
Web Site Design and Optimization Ethics
Our company prides itself on its ethical and moral judgment which we bring to every single client. We do not work for porn or spam related web sites. The same ethics are applied within our SEO and web design techniques. We use ethical and organic techniques to build authority and attractiveness within your site so that when you do get ranked it stays there. And with a compelling look and feel, you can guide your prospects into becoming customers.
5 Guidelines for Working with LaDezign.com
- Plan for an ongoing campaign. Get the resources to make an initial 6 month site optimization push. It's a good taste of what to expect over time.
- Have patience. Web site design and optimization can take time to generate results depending on your starting point. The search engines don't like to see artificity. Therefore, the links we get from other sites pointing to your site and the new content pages we build have to be added naturally. You may not see your sales or traffic increase right away. This is why it is called organic optimization - it looks natural to humans and to the search engine algorithms.
- Set measurable goals. Reporting should be done right away so you establish a baseline. Then each period we will provide you with a subsequent report so you can see the results and evaluate what steps to take to improve the metrics you are measuring. We will make sure you get at least monthly if not weekly reporting. This helps you know the progress of the project and gives you an idea of what is being accomplished.
- Update stakeholders. People in your company need to know your web site strategies and plans. Any new products or product changes impact your web site. With enough planning, your web site design and content team can help generate the traffic early on to match product launches.
- Set reasonable expectations. If you outsource services for your web site, don't look for guarantees. They don't exist in the real world. Look for performance on prior jobs and get references.